The audiovisual format has become essential today for creating attractive content that reaches the user. With the thousands of advertisements and promotional posts we are bombarded with every day, an impactful image or an original design is no longer enough to stand out on the internet. For this reason, video has become the star of advertising today.

For this reason, the Municipal Tourism Area is launching today the first of a series of tourism promotion videos to reach its target audience.

This first video focuses on the family tourism segment, the coast, and nature, while also highlighting one of our most important assets: the fishing village charm, as well as enjoying nature and the coastline with outdoor activities.

Although the premiere is today on the occasion of World Tourism Day, this first video will be part of the upcoming promotions for the next tourist season and will be edited in different formats to be presented on various digital platforms.

Two more videos are planned: one dedicated to gastronomy, to promote our fish and seafood, and another focused on activities that are part of “l’Ametlla de Mar Experience,” targeting a younger audience.

Text and photo: Turisme de l’Ametlla de Mar.